We’ve found some fabulous ways to score free shipping at Ulta so you can get all the beauty goodies your heart desires.

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by Lisa DavisJuly 01, 2021
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Image: Getty


To say we’re beauty product devotees would be a colossal understatement. From the sweet smells of perfume to the bright hues of eyeshadows and polish, we absolutely love cosmetics. And no store is better than Ulta for getting that makeup fix. But when we find a beauty product at Ulta that we simply can’t live without, having to pay for shipping really bursts our proverbial bubble.

So, we dug around at Ulta.com to locate all the ways to save on shipping costs and still receive our products relatively quickly while staying stress free. Here are the tips to getting Ulta’s free shipping on your next online purchase:

1. Use Ulta’s in-store pickup to skip shipping costs

We were super excited when Ulta started giving beauty lovers the option to buy online and pick up in store (BOPIS). Get your items quicker — check. Save on shipping costs — check. In 2019, Ulta offered shoppers the convenience of free in-store pickup for online orders. And it’s available to everyone for free, with no product exclusions and absolutely no minimum purchase required.

Here’s how to use Ulta’s free in-store pickup:

Shop online at Ulta.com or through the Ulta app.Apply your ZIP code to find out if an item is available nearby on the product page. If it is, add the item to your shopping cart.At checkout, you’ll have the option to ship or pick up your order it at the closest Ulta store. Select the “Pickup” option.You’ll receive an email or text message with step-by-step instructions confirming your order is ready. Once you receive this, you can head to the store. Print the email confirmation to take with you, along with your ID.When you get to the store, just walk in and find the pickup counter (usually at the register).

Note: Check your store’s safety procedures before you head to your closest Ulta location.

2. Use Ulta’s curbside pickup to skip shipping costs

In 2020, Ulta added its Beauty To Go curbside pickup to help customers get their beauty products while staying safe amid the pandemic and save on the cost of shipping.

Here’s how to use Ulta’s free curbside pickup:

Shop online at Ulta.com or through the Ulta app.Apply your ZIP code to find out if an item is available nearby on the product page. If it is, add the item to your shopping cart.At checkout, you’ll have the option to either ship the order or pick it up at the closest Ulta store. Select the “Pickup” option.You’ll receive an email or text message with step-by-step instructions confirming your order is ready. Once you receive this, you can head to the store. Print the email confirmation to take with you, along with your ID.Drive up and park near the front of the store and click, “I’m Here,” in your text or email. Note: Select stores have parking spots.Unlock your backseat door or pop your trunk and an associate will bring your order out.

Check with your local Ulta store to make sure they’re open and offer curbside pickup.

Note: Curbside-purchased items cannot be returned in stores. If you need to return an order that you picked up using the curbside option, you’ll have to mail it back to Ulta.

3. Check inventory at other Ulta locations to avoid shipping costs

If the item you want isn’t available at your usual Ulta location, check the inventory at other locations. Maybe your mom lives closer to a store that has that one product you’ve been searching for high and low. Or your best friend lives on the other side of town near an Ulta store with the product in stock. You can use the BOPIS or curbside option while also popping in to see your bestie or have a long overdue visit with mom. You make mom happy and you have your product instantly.

Can someone other than me pick up my order?

Yes. In instances where getting to another Ulta location is challenging, your loyal mom or trusty best friend can pick your order up. When checking out, just add an alternate pickup person, including their email address. They’ll need the email confirmation when they arrive at the store.

4. Get out-of-stock items shipped for free

The upside of shopping in person at an Ulta store is you can get your products immediately and avoid costly shipping fees. The downside is that you don’t know what their inventory looks like before arriving. You might end up having items shipped to you anyway after going to the store and learning they don’t have your products in stock. It’s pretty annoying and frustrating. But Ulta has a remedy for that. If your local store is out of a product, they’ll ship it to you for free. You might have to wait longer than if it had been in stock, but you receive free shipping. Win-win.

Does Ulta offer free shipping to stores?

Nope. Instead, they will ship items directly to you so you can avoid a trip to the store and receive free shipping on items that aren’t in stock.

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5. Sign up for an Ultamate Rewards membership

The Ultamate Rewards program is free to join and rewards you for spending money on the beauty products you’d be buying anyway. You’ll earn points per dollar, depending on your rewards’ tier. Being an Ultamate Rewards member will get you deals curated to your beauty taste.